Tech Opener » design http://techopener.com/blog Lets share more Sun, 02 May 2010 23:36:16 +0000 en hourly 1 http://wordpress.org/?v=3.0 Clever Web Design at Refresh DC http://techopener.com/blog/2009/09/clever-web-design-at-refresh-dc/ http://techopener.com/blog/2009/09/clever-web-design-at-refresh-dc/#comments Wed, 23 Sep 2009 02:45:36 +0000 kenan http://techopener.com/blog/?p=201 Continue reading →]]> Earlier this evening I attended a Refresh DC event at CDIA.  Paul Annett, design lead at Clearleft, gave a great presentation on how being clever in web design can promote viral word of mouth marketing.   He gives great examples of logos and websites that have intentionally and unintentionally added subtle features/easter eggs that allow the user to discover and share them.  Who knew FedEx had an arrow in its logo? Check out the presentation below or on his site:

Oooh, that’s Clever! (unnatural experiments in web design)

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